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@zachpogrob

@zachpogrob

Obsession beats discipline - go all-in on your craft until you either die or get reborn.

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Content Innovation Cycle (Cross-Pollination)

Why It Works

Most niches recycle the same formats. Importing working formats from outside your space creates novelty that stands out while leveraging proven mechanics.

How to Execute

1

Study high-performing content outside your niche

2

Identify the underlying mechanic that makes it work

3

Adapt the format to your niche with your unique style

4

Apply 10x the volume others are doing

5

Iterate based on what resonates

When It Fails

When the format does not translate to your audience. When you copy surface aesthetics without understanding the mechanism. When you have not yet found your authentic voice.

Real Example

See transparent overlay format working in gaming content, bring it to fitness/running with your style, then post daily variations until you own the format in your space.