@zachpogrob
Obsession beats discipline - go all-in on your craft until you either die or get reborn.
X as Video Game Framework
Treat social media engagement as a high-intensity game session rather than passive scrolling. Log on with purpose, engage aggressively for a defined period, then log off completely. Turn platform use into focused bursts rather than ambient distraction.
How It Works
Endless scrolling destroys productivity while producing little output. Treating social media like a game session creates structured engagement. The time-boxed intensity produces more output than passive presence. The hard stop prevents the platform from consuming your day.
Components
Set a timer for 30-60 minutes
Post original content aggressively
Reply to relevant posts in your space
Log off completely when timer ends
Repeat daily at a consistent time
When to Use
When building an audience while maintaining focus on primary work. When social media has become a distraction rather than a tool. When you need to be present on platforms without letting them dominate your attention.
When Not to Use
When you are in deep work mode and need zero distractions. When the timer becomes arbitrary and you should just stay off entirely. When engagement metrics are not relevant to your goals.
Anti-Patterns to Avoid
Example
“A founder wakes up, posts their morning thought, spends 30 minutes replying to people in their niche with genuine engagement, then closes the app until tomorrow. They maintain presence and build audience without letting the platform consume their building hours.”