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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Healthcare delivery

Mass Adoption of Telemedicine

Timeframe: Already mainstream, will continue growing for 5+ years as regulations catch up and technology improves

What's Changing

Telemedicine usage jumped from 10% to 80% of population in 2 years due to COVID. People now comfortable getting medical advice and therapy via phone/video.

Driving Forces

COVID forcing remote medical experiences

Regulatory changes allowing digital therapy

Consumer comfort with video calls

Cost savings vs in-person visits

Convenience and accessibility benefits

Winners

  • Digital therapy and mental health apps
  • Remote monitoring device companies
  • Telemedicine platform providers
  • Companies offering specialized remote care
  • Digital therapeutics with FDA approval

Losers

  • Traditional in-person only therapy practices
  • Physical urgent care centers for minor issues
  • Companies requiring in-person medical consultations
  • Legacy healthcare software not built for remote

How to Position Yourself

1

Emphasize convenience and accessibility over cost

2

Partner with licensed medical professionals for credibility

3

Focus on outcomes that match or exceed in-person care

4

Build regulatory compliance from day one

5

Target conditions that work well remotely

Early Signals to Watch

Insurance reimbursement policy changesNew FDA approvals for digital therapeuticsLarge healthcare systems investing in remote careConsumer satisfaction scores for telehealthSpecialty care areas moving remote

Example Implementation

Mental health app launches with licensed therapists offering cognitive behavioral therapy sessions via video, emphasizing that users already comfortable with telemedicine will try therapy they previously avoided due to stigma of in-person visits.