My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Simple Digital Entertainment Boom
Timeframe: Peaked during 2020-2021, stabilizing at higher baseline
What's Changing
Pandemic created massive demand for simple, accessible digital entertainment that can be monetized through subscriptions and social sharing
Driving Forces
People stuck at home seeking entertainment
Social media creating viral distribution
Subscription payment models normalized
Content creators building audiences around niche games
Winners
- Simple game developers with viral potential
- Content creators showcasing gameplay
- Subscription-based entertainment platforms
- Companies with existing simple digital products
Losers
- Complex entertainment requiring high production values
- Location-based entertainment businesses
- Free-only entertainment models
How to Position Yourself
Create simple, shareable gaming experiences
Build subscription models around basic functionality
Enable content creator ecosystem
Focus on viral social sharing features
Early Signals to Watch
Example Implementation
“GeoGuesser went from $467K to $21M revenue during pandemic by adding paywall and benefiting from viral social content”