My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

Business Strategy

Crisis Opportunity Capitalism

Timeframe: Already happening, accelerated by COVID experience

What's Changing

Entrepreneurs increasingly view major crisis events as massive business opportunities rather than threats, with rapid pivoting becoming standard strategy

Driving Forces

Government spending surges during crises create price-insensitive buyers

Normal competition gets disrupted, creating temporary blue oceans

Supply chain disruptions reward those who can adapt manufacturing quickly

Social media enables rapid identification and validation of crisis opportunities

Winners

Manufacturing businesses with flexible production capabilities
Import/export companies with diverse supplier networks
Service businesses that can quickly retrain for crisis needs
Entrepreneurs willing to abandon existing business models rapidly

Losers

Businesses that stick to existing models during crisis
Companies with inflexible manufacturing or service delivery
Entrepreneurs who over-analyze instead of moving quickly
Businesses dependent on normal consumer spending patterns

How to Position Yourself

Build flexible operational capabilities that can pivot quickly

Maintain relationships with diverse supplier networks

Study government procurement processes before crises hit

Develop rapid decision-making processes for major pivots

Keep cash reserves for crisis opportunity investment

Early Signals to Watch

More business schools teaching crisis entrepreneurshipVenture capital funds specifically for crisis opportunitiesGovernment agencies streamlining emergency procurementManufacturing companies advertising 'crisis pivot capabilities'

Example Implementation

“Manufacturing company builds 'crisis response team' that monitors global events and has pre-established supplier relationships to pivot production within 30 days of any major crisis event”