Knowledge Marketplace
My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

Back to Takes

No pitch deck template can save a fundamentally bad business - if your charts suck, your pitch will suck regardless of how well it's structured.

Spiciness
business principle

The Reasoning

Investors make decisions based on evidence of business success (traction, unit economics, market size, team credibility). A good pitch deck just organizes this evidence clearly. Without strong underlying business metrics, even perfect presentation will fail.

What Needs to Be True

  • Business has real traction or strong leading indicators
  • Unit economics show path to profitability
  • Market size justifies venture-scale returns
  • Team has relevant experience or domain expertise
  • Product solves real problem customers will pay for

Counterargument

Sometimes a great pitch can get you meetings and initial interest even with weak metrics, buying time to improve the business while you're fundraising.

What Would Change This View

Evidence that founders with great pitch skills but weak businesses consistently raise money and build successful companies afterward.

Implications for Builders

Focus on business fundamentals before worrying about pitch design

Use pitch deck creation as diagnostic tool to find business weaknesses

Don't start fundraising until you have compelling story to tell

Invest time in building traction rather than perfecting slides

Be honest about business stage - don't fundraise too early

Example Application

Founder struggles to fill out traction slide with impressive metrics, realizes their user growth is stagnant. Instead of fundraising now, they spend 3 months improving product and getting to 20% month-over-month growth before pitching investors.