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YouTube
Gentleman's Agreement Subscription Ask
Why It Works
Acknowledges the awkwardness of asking for subscriptions while still doing it, making the ask feel more authentic and less pushy
Prerequisites
Established content with regular viewersAuthentic relationship with audience
How to Execute
1
Acknowledge that asking for subscriptions feels cringy
2
Frame it as a 'gentleman's agreement' or similar non-pushy concept
3
Make it feel like you're all in on something together
4
Be consistent with the ask across episodes
When It Fails
When you stop being consistent with the ask or when it becomes too routine and loses its charm
Real Example
“Instead of 'smash that subscribe button,' say 'look, we have a gentleman's agreement here - if this was valuable, hit subscribe and we'll keep making more content like this'”