My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
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Educational workshops
Host valuable workshops that solve real problems, with soft product mention at the end
Why It Works
Builds massive goodwill through valuable content delivery, making audience receptive to product recommendation
Prerequisites
Genuine expertise in the topicAudience that faces the problemProduct that actually solves the problem
How to Execute
1
Choose topic that your audience struggles with and your product helps solve
2
Deliver 45 minutes of pure value with actionable advice
3
Mention product as helpful tool in final 5 minutes
4
Focus on education, not selling
When It Fails
When the workshop feels like a sales pitch in disguise, or when product connection is forced
Real Example
“Shaan and Nick hosted delegation workshops that taught valuable skills, then mentioned Shepherd as a useful tool for implementation”