My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Back to Tactics
Twitter/Social Media DMs
Value-first outreach with specific post appreciation
Why It Works
People remember positive reinforcement and feel more connected to those who engage meaningfully with their content
Prerequisites
Active social media presenceGenuine interest in the person's contentClear value proposition
How to Execute
1
Monitor LinkedIn/Twitter for interesting posts from target people
2
Send simple message: 'saw this post, this was awesome'
3
Don't ask for anything in initial contact
4
Follow up later when you have genuine opportunity to collaborate
When It Fails
When messages feel generic, when asking for something immediately, or when not following up appropriately
Real Example
“See potential hire post interesting business insight on Twitter → DM 'saw your post about SaaS metrics, brilliant insight' → 6 months later reach out about joining your company”