My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“Time is never on your side”
What It Means
Any good business idea will be copied by competitors within months, so speed of execution is critical
Why It Matters
Explains why successful entrepreneurs prioritize speed over perfection and why first-mover advantages are temporary
When It's True
In venture-scale markets with low barriers to entry and high rewards
When It's Risky
In markets with high switching costs, regulatory barriers, or where quality matters more than speed
How to Apply
Bias toward launching quickly with MVP rather than perfecting product
Raise capital aggressively when you have proven model
Prioritize market share capture over profitability in winner-take-all markets
Example Scenario
“DoubleClick expanded to 25 countries before being profitable to capture global enterprise clients before competitors could establish presence”