My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“Does your web page deserve to rank higher?”
What It Means
Before creating content for SEO, honestly assess whether it would be more valuable to users than what currently ranks
Why It Matters
Focuses effort on creating genuinely valuable content rather than marginal SEO optimizations
When It's True
When you can objectively create better content than what currently exists
When It's Risky
When you're not being honest about your content quality or don't understand user needs
How to Apply
Search your target keyword before creating content
Objectively compare your planned content to existing results
Only proceed if yours would genuinely be better for users
Example Scenario
“Before writing about CRM tools, search the keyword and notice existing articles lack pricing details and implementation guidance, then create comprehensive content including those elements”