My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“He chose violence”
What It Means
Nick chose the aggressive, high-risk path instead of playing it safe with his existing profitable businesses
Why It Matters
Sometimes breakthrough success requires abandoning comfortable, predictable income for uncertain but potentially massive upside
When It's True
When you have enough financial security to take calculated big bets and the potential upside justifies the risk
When It's Risky
When you don't have adequate downside protection or when the bet isn't actually calculated
How to Apply
Evaluate whether you're playing too safe relative to your actual financial security
Consider if comfortable, incremental progress is limiting your potential
Make big bets only when you can survive the worst-case scenario
Choose 'violence' strategically, not recklessly
Example Scenario
“An entrepreneur making $500K/year from consulting decides to invest everything into building a scalable product business instead of staying in comfortable service model.”