My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
“The best product is just you pushed out to the world”
What It Means
Your authentic self - with all your unique experiences, opinions, and interests - is your strongest differentiator
Why It Matters
No one can compete with you at being you, creating natural monopoly in your specific combination of traits and perspectives
When It's True
In content creation, personal branding, and knowledge work where personality and unique perspective create value
When It's Risky
In highly regulated industries, corporate environments requiring conformity, or when personal brand conflicts with professional requirements
How to Apply
Share genuine interests and obsessions rather than what you think will be popular
Include personal stories and experiences in professional content
Let your actual personality show through rather than adopting generic professional voice
Example Scenario
“Marketing expert shares their weird obsession with vintage advertising and personal failures alongside professional advice, creating memorable brand that competitors can't replicate.”