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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Create titles that maximize click-through and sharing rates

Content creators, bloggers, marketers

Immediate implementation, refined over months

What Success Looks Like

Titles that generate significantly higher engagement, shares, and clicks than generic alternatives

Steps to Execute

1

Keep a running list of title ideas from conversations and observations

2

Study successful titles in your niche and adjacent industries

3

Test provocative words like swear words that increase sharing

4

Use 'most important' or superlative language to create urgency

5

Reference popular culture or gaming metaphors for relatability

6

Combine abstract concepts with concrete imagery

7

A/B test different versions on social platforms

Checklist

Does the title create curiosity gap?
Is it specific enough to be credible?
Does it promise clear value?
Would you click on this from someone you don't know?
Can you visualize sharing this with specific people?
Does it work across multiple platforms?

Inputs Needed

  • Understanding of target audience psychology
  • Awareness of current cultural references
  • Data on previous content performance
  • Competitive title analysis

Outputs

  • Higher click-through rates
  • Increased social sharing
  • Better SEO performance
  • Improved brand recognition

Example

“Transform 'How to Improve Your Confidence' into 'Life is a Video Game and Here Are the Cheat Codes' by adding gaming metaphor and promise of insider knowledge”