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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Build a systematic trend research database for business ideation

Entrepreneurs and business developers looking for data-driven opportunity identification

2-4 weeks to build initial database, ongoing maintenance

What Success Looks Like

A spreadsheet with 100+ categorized trends showing direction, doubling time, causes, effects, and business implications

Steps to Execute

1

Set up categories: social issues, healthcare, energy, technology, demographics

2

Use Google Scholar to find academic papers with trend data

3

Collect industry reports and government statistics

4

Document each trend's growth rate and doubling time

5

Identify causes and potential second-order effects

6

Prioritize by growth speed and monetization potential

Checklist

Academic database access secured
Trend categories defined
Data sources identified and bookmarked
Spreadsheet template created with required fields
Regular research schedule established

Inputs Needed

  • Access to Google Scholar and industry databases
  • Time for systematic research (10-20 hours/week initially)
  • Basic spreadsheet skills
  • Understanding of business model implications

Outputs

  • Prioritized trend database
  • Business opportunity pipeline
  • Market timing insights
  • Competitive intelligence on emerging spaces

Example

Researcher identifies declining college admission rates as a trend, investigates causes (increased competition), and identifies opportunities in test prep, application services, and alternative credentialing.