Knowledge Marketplace
My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Pivot existing contractor business to sport court installation

Existing service business owners or contractors

6-12 months to scale

What Success Looks Like

$50-60k revenue per job with 50% margins, competing against saturated pool market with new category

Steps to Execute

1

Get quotes from all subcontractors (concrete, painting, fencing)

2

Create network of reliable subs for each component

3

Test pricing against competitor quotes (typically 50% lower)

4

Use existing business as proof of concept

5

Rebrand as 'Backyard Funhouse' selling dream not product

6

Expand to putting greens, pools, fire pits as upsells

7

Scale with search volume trends and Facebook ads

Checklist

Map out all required subcontractors
Get firm pricing from each trade
Research competitor pricing in market
Secure business insurance for new service line
Create content showing installation process
Develop upsell service menu
Build lead generation system

Inputs Needed

  • Existing business relationships with contractors
  • Understanding of local permitting requirements
  • Capital for first few projects
  • Marketing budget for lead generation
  • Knowledge of sport court materials and layout

Outputs

  • 30x70 foot multi-sport courts
  • Premium backyard entertainment spaces
  • Recurring customer relationships for additional services
  • Higher ticket size than previous services

Example

“Tree trimming company owner gets sport court quotes for personal use, realizes 50% markup opportunity, transitions crew to higher-margin sport court installations”