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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Build high-trust community by starting with pre-filtered, like-minded members

Entrepreneurs building community-driven platforms targeting specific demographics

6-18 months to establish core community

What Success Looks Like

Active community of 10K+ members with high engagement and trust, generating valuable content organically

Steps to Execute

1

Identify influencer with engaged audience matching target demographic

2

Partner to create private group for their followers only

3

Let community develop organically with minimal moderation

4

Monitor for valuable content patterns and engagement metrics

5

Extract successful elements to build standalone platform

6

Gradually migrate community or recruit similar demographics

Checklist

Influencer has 100K+ engaged followers in target demo
Audience shares common life stage and challenges
Influencer willing to be hands-off after initial seeding
Group has clear value proposition (better than existing solutions)
Anonymous posting capability for sensitive topics

Inputs Needed

  • Target demographic research
  • Influencer partnership
  • Basic community platform (Facebook group or similar)
  • Moderation guidelines

Outputs

  • Validated community concept
  • Content patterns and engagement data
  • User personas and behavior insights
  • Proof of concept for standalone platform

Example

Beauty brand partners with mom influencer to create private skincare advice group, then launches dedicated app based on successful patterns