Knowledge Marketplace
My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Build a profitable newsletter business from scratch using subject matter expertise

Subject matter experts in specialized industries with trading/business experience

2-5 years to reach significant scale

What Success Looks Like

Newsletter generating $10M+ annually with 30k+ subscribers paying $600+ per year, growing organically without paid advertising

Steps to Execute

1

Start by journaling your daily insights in your area of expertise

2

Share notes with friends and colleagues to test interest

3

Launch at low price point ($40/month) to validate demand

4

Write consistently every day without missing publication

5

Gradually increase pricing as value becomes clear ($600/year)

6

Add complementary content (memes, stories) to increase engagement

7

Build community around the newsletter (conferences, events)

8

Never advertise - rely purely on organic word-of-mouth growth

Checklist

Do I have genuine expertise that others find valuable?
Can I commit to writing every single day for years?
Am I willing to start small and build slowly?
Do I have a way to test initial demand with friends/network?

Inputs Needed

  • Deep subject matter expertise
  • Daily writing discipline
  • Initial network to seed distribution
  • Patience for slow organic growth

Outputs

  • Recurring subscription revenue
  • Authority and influence in your industry
  • Network of engaged, high-value subscribers
  • Platform for other business opportunities

Example

“Kevin starts journaling his trading thoughts in 2007, shares with friends, begins at $40/month, grows to 40k subscribers at $600/year purely through word-of-mouth in agricultural/trading community”