Knowledge Marketplace
My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

Back to Playbooks

Create a prestigious content creation university that becomes the Harvard of digital media education

Education entrepreneurs and content creation influencers looking to build educational institutions

10-15 years to build reputation and scale

What Success Looks Like

10,000 students paying $25K/year, graduates highly sought after by companies and successful as independent creators

Steps to Execute

1

Partner with established content creator (like Mr. Beast) for brand credibility

2

Acquire accredited institution or gain accreditation

3

Build physical campus with state-of-the-art content creation facilities

4

Develop 2-year curriculum covering all aspects of content creation

5

Hire practitioners as faculty, not traditional academics

6

Create project-based learning where students publish real content

7

Build industry relationships for internships and job placement

8

Develop multiple specialized tracks (video, audio, animation, etc.)

9

Market to both aspiring creators and companies needing content talent

Checklist

Secure celebrity content creator partnership
Obtain proper accreditation for student loan eligibility
Build or acquire campus with professional-grade equipment
Hire faculty who are successful practitioners
Develop curriculum that matches industry needs
Create industry advisory board
Establish job placement partnerships
Plan for $50M-100M initial capital requirement

Inputs Needed

  • Large capital investment ($50-100M)
  • Partnership with established content creator
  • Accreditation or accredited institution acquisition
  • Industry connections for curriculum and placement
  • Physical campus with professional equipment

Outputs

  • Graduates with marketable content creation skills
  • Strong job placement rates
  • Industry recognition and partnerships
  • $500M+ annual revenue at scale
  • Brand that becomes synonymous with content creation education

Example

Partner with Mr. Beast to create a 2-year content creation program where students learn videography, editing, and business skills while creating actual content that gets published and monetized