My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Build massive waitlist and early traction for health/wellness startup
Health startup founders targeting preventative care market
3-6 months for initial tractionWhat Success Looks Like
100k+ person waitlist, 3M+ website visits, $10M+ potential pipeline value within first few months of announcement
Steps to Execute
Position as '10x better version' of accepted solution rather than new category
Target preventative care angle vs reactive healthcare
Create premium but accessible pricing (under $500)
Build beautiful website that conveys premium experience
Leverage health influencer trends and cultural shift
Use exclusivity and waitlist to drive demand
Share traction numbers publicly to build momentum
Checklist
Inputs Needed
- Market research on customer frustrations with current solutions
- Brand and website development
- Operational plan for service delivery
- Marketing strategy leveraging health trends
- Waitlist management system
Outputs
- Large qualified waitlist of potential customers
- Brand awareness and market positioning
- Validated demand for premium health services
- Pipeline value for fundraising or revenue planning
Example
“Superpower getting 100k waitlist by positioning as '10x better annual physical' for $499, riding health culture wave with beautiful branding”