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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Develop persuasive copywriting skills through deliberate practice

Copywriters, marketers, and anyone who needs to write persuasively for business

6 months of daily practice

What Success Looks Like

Ability to write compelling copy that converts, with internalized understanding of what makes great writing work

Steps to Execute

1

Find examples of great copy, blog articles, or movie scripts that you admire

2

Print out these examples on paper

3

Copy them word-for-word by hand, one hour per day

4

Focus on feeling the texture and rhythm of great writing

5

After copying multiple pieces, start combining techniques from different sources

6

Apply learned patterns to your own original writing projects

Checklist

Have identified 10+ examples of excellent copy in your niche
Set up daily practice routine of 1 hour
Track which pieces you've copied completely
Note patterns and techniques that appear across multiple pieces
Practice applying learned techniques to original projects

Inputs Needed

  • Examples of great copy, scripts, or articles
  • Printer and paper
  • One hour daily time commitment
  • Notebook for capturing patterns and insights

Outputs

  • Internalized sense of what makes writing compelling
  • Library of proven techniques and patterns
  • Improved ability to write persuasive copy
  • Better eye for evaluating copy quality

Example

“A new copywriter spends 6 months copying winning sales letters, email sequences, and ad copy word-for-word, developing an intuitive feel for persuasive writing that helps them craft their first successful campaign”