My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Launch a business using content creator's audience as unfair distribution advantage
Operators who can run businesses but lack distribution
6-18 months to launch, 3-5 years to major exitWhat Success Looks Like
Nine-figure exit where creator makes more from equity than they ever made from sponsorships
Steps to Execute
Research content creators in your area of expertise
Identify products they authentically use and love
Create detailed business plan for that product category
Cold email with specific proposal and equity structure
Handle all operations while creator provides organic promotion
Scale business using traditional methods plus creator amplification
Checklist
Inputs Needed
- Operational expertise in chosen category
- Capital for business acquisition/launch
- Understanding of creator's audience
- Legal framework for equity split
Outputs
- Functioning business with built-in distribution
- Creator equity partnership
- Accelerated growth vs traditional launch
Example
“Find fitness YouTuber who genuinely uses specific supplements, buy/build supplement company, give them 30% equity, let them promote authentically while you handle operations”