Knowledge Marketplace
My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Launch a business using content creator's audience as unfair distribution advantage

Operators who can run businesses but lack distribution

6-18 months to launch, 3-5 years to major exit

What Success Looks Like

Nine-figure exit where creator makes more from equity than they ever made from sponsorships

Steps to Execute

1

Research content creators in your area of expertise

2

Identify products they authentically use and love

3

Create detailed business plan for that product category

4

Cold email with specific proposal and equity structure

5

Handle all operations while creator provides organic promotion

6

Scale business using traditional methods plus creator amplification

Checklist

Creator has engaged, trusting audience
Product fits creator's authentic brand
You can operationally deliver
Clear equity split agreed upon
Creator commits to long-term promotion
Legal structure protects both parties

Inputs Needed

  • Operational expertise in chosen category
  • Capital for business acquisition/launch
  • Understanding of creator's audience
  • Legal framework for equity split

Outputs

  • Functioning business with built-in distribution
  • Creator equity partnership
  • Accelerated growth vs traditional launch

Example

Find fitness YouTuber who genuinely uses specific supplements, buy/build supplement company, give them 30% equity, let them promote authentically while you handle operations