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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Launch profitable sample sale business

Entrepreneurs with fashion industry connections or event management experience

3-6 months to first profitable event

What Success Looks Like

Regular pop-up events selling high-quality brand samples at 50-70% discounts, generating 20-30% commission on sales while solving brands' inventory disposal problem

Steps to Execute

1

Research fashion brands in target city with sample inventory problems

2

Create pitch deck showing sample disposal pain point and your solution

3

Secure initial 5-10 brands willing to consign samples

4

Find suitable pop-up venue (warehouse/event space)

5

Market event to fashion-conscious consumers through social media

6

Execute first event with strong photography and social presence

7

Collect data and testimonials

8

Scale to regular quarterly or bi-annual events

Checklist

Venue secured with appropriate insurance
Brand agreements signed with clear commission structure
Inventory tracking system in place
Payment processing setup
Marketing materials and social media strategy
Staff hired for event day
Photography/videography planned for social proof

Inputs Needed

  • Initial capital for venue/marketing ($5-15K)
  • Fashion industry contacts or cold outreach capability
  • Event management skills
  • Social media marketing knowledge
  • Basic inventory management system

Outputs

  • Commission revenue from sales (typically 20-30%)
  • Brand relationships for future events
  • Customer database for marketing future events
  • Social media content and testimonials

Example

Partner with 8 premium fashion brands each contributing 50-100 sample pieces. Rent warehouse space in trendy neighborhood for weekend event. Market through Instagram with influencer partnerships. Generate $30K in sales, keep $7K commission, brands clear inventory and get exposure.