My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Sports Jersey Psychology for Social Events
Using visible indicators to signal that all participants are on the same team rather than existing cliques
Decision Rule
When people might feel like outsiders at an event, use universal signals (like name tags) to show everyone is equally new to this specific gathering
How It Works
Reduces social anxiety by removing the assumption that others already know each other, creating a level playing field
Failure Modes
Overusing the technique with groups that actually do know each other well
Making the signal too obvious or childish for the audience
Not explaining why you're using the technique
Example Decision
“At a neighborhood meetup where some people know each other and others don't, require everyone (including organizers) to wear name tags to signal this is a fresh start for everyone.”