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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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One Stat Business Model

A business opportunity that can be entirely explained and justified by a single compelling statistic

Decision Rule

If one statistic encapsulates the entire market opportunity and business case, it's likely a strong business idea

How It Works

The statistic reveals a massive gap between current state and obvious future state, making the business case self-evident

Failure Modes

Stat is misleading or doesn't reflect real behavior

Gap exists for good reasons that are hard to overcome

Timing is wrong - too early or too late

Example Decision

2% of warehouses use robotics today, going to nearly 100% - this one stat explains the entire warehouse robotics opportunity