My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
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First Acceptable Option Rule
Take the first option that meets your 'good enough' threshold rather than continuing to search for the optimal choice
Decision Rule
Define minimum acceptable criteria, then choose the first option that meets it
How It Works
Reduces decision fatigue, opportunity cost of continued searching, and analysis paralysis while still ensuring acceptable outcomes
Failure Modes
Setting threshold too low and settling for mediocre
Using for irreversible high-stakes decisions
Applying when marginal improvements have exponential value
Example Decision
“At restaurant, order the first entrée that sounds 7/10 good rather than reading entire menu and agonizing over choice.”