My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Day Marking Through Novelty
The practice of creating memorable distinctions between days by introducing novel experiences, preventing time from blending into indistinguishable blocks and increasing life satisfaction
Decision Rule
When deciding how to spend discretionary time, prioritize experiences that will create a memorable marker that distinguishes today from yesterday, even if they seem less immediately productive
How It Works
Novel experiences create stronger memory encoding and emotional responses, making time feel more expansive and life more meaningful. Without novelty markers, days blend together and life feels like it's passing quickly without substance.
Failure Modes
Creating novelty without purpose, leading to chaos rather than growth
Abandoning all beneficial routines in pursuit of constant change
Making novelty so extreme it becomes stressful rather than enriching
Using novelty as avoidance rather than growth mechanism
Example Decision
“Choosing between working an extra hour on familiar tasks versus taking 30 minutes to explore a new neighborhood, the day marking model suggests the exploration because it creates a memorable experience that distinguishes the day, even though the work might seem more immediately productive.”