My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

Creator-Product Partnership Model

For: Creators with distribution seeking business opportunities, product builders needing marketing

Buildability

The Problem

Creators have massive distribution advantages but don't know how to build products; product people can build but struggle with distribution

The Solution

Systematic pairing of creators with product builders for equity partnerships in new ventures

Why Now?

Creator economy maturation, SaaS tooling making product development easier, proven success cases emerging

Build MVP in 7 Days

Day 1

Database of creators and product builders

Day 2

Matching criteria and compatibility assessment

Day 3

Basic partnership term templates

Day 4

Success case studies and proof points

How to Validate

Survey creators about interest in product ownership

Connect with product builders seeking distribution partners

Facilitate 2-3 test partnerships and track results

Measure conversion rates from creator promotion to product sales

Revenue Model

Equity partnerships, potential matching/facilitation fees, success-based compensation

Competitive Moat

Network effects of successful partnerships, reputation and track record, understanding of both creator and product sides

Risks to Consider

Personality and working style mismatches between partnersUneven contribution leading to partnership disputesCreator audience not interested in product categoriesLegal complexity of equity partnerships