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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Viral-First Product Development

Reusability

Designing products primarily based on their viral content potential rather than traditional market research

How It Works

Most businesses fail at customer acquisition. By starting with what content will naturally go viral, you ensure built-in marketing distribution.

Components

1

Identify visually compelling creation or transformation process

2

Test content virality before building full product

3

Design product features that enhance filmability

4

Build content creation into core business operations

5

Price with viral marketing savings factored in

When to Use

For consumer products, especially visual or process-oriented offerings where the creation/usage can be filmed

When Not to Use

For B2B services, regulated industries, or products where the process isn't visually interesting

Anti-Patterns to Avoid

Building product first then trying to make it viralFocusing on functionality over visual appealIgnoring platform-specific content requirements

Example

Male dollhouses - building miniature homes with real construction techniques creates naturally viral time-lapse content that drives sales