My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Fan-First Experience Design
A systematic approach to designing every touchpoint of customer experience by prioritizing customer delight over traditional business practices
How It Works
Study end-to-end customer journey, identify pain points, then create solutions that may cost money but build massive goodwill and differentiation
Components
Map entire customer journey from awareness to post-purchase
Identify every friction point and fee that annoys customers
Design solutions that eliminate friction even at business cost
Create 'weird' memorable moments that generate word-of-mouth
Institutionalize these practices as company standards
Measure engagement and retention rather than just short-term profit
When to Use
In commoditized industries where customer experience is the primary differentiator, when building a premium brand, when customer lifetime value is high
When Not to Use
In pure price competition markets, when margins are extremely thin, when customers prioritize convenience over experience
Anti-Patterns to Avoid
Example
“Concert venue charges flat $50 ticket price with no additional fees, includes all food and drinks, pays customer parking fees, and has staff personally call within 10 minutes of ticket purchase to explain the experience”