My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Consistency Over Virality Framework
A content creation approach that prioritizes regular, scheduled output over sporadic attempts at viral content
How It Works
Regular posting builds compound audience growth and reduces the pressure to 'hit home runs' with every piece of content. Consistency creates predictable touchpoints with your audience.
Components
Set a realistic posting schedule (e.g., Monday/Wednesday/Friday)
Prioritize showing up over perfection
Track growth metrics over individual post performance
Build content creation systems that don't depend on inspiration
When to Use
When building a long-term brand or platform, especially for creators who struggle with perfectionism or inconsistent motivation
When Not to Use
When you have limited time/resources and can genuinely create exceptional viral content reliably, or for one-off campaigns
Anti-Patterns to Avoid
Example
“A Twitter user posts mediocre but consistent daily tips and reaches 1M followers, while another posts 6 viral threads per year and plateaus at 350K followers”