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My First Million

My First Million

The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.

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Chips on Shoulders Framework

Reusability

A principle that entrepreneurs with deep personal grievances or identity wounds often become the most financially successful

How It Works

Unhealed psychological wounds create relentless drive that sustains entrepreneurs through the inevitable difficulties of building companies

Components

1

Identify the core identity wound or grievance

2

Assess if it's 'uncurable' - meaning it will persist as motivation

3

Evaluate if the business directly addresses this wound

4

Check if the founder channels the emotion productively

When to Use

When assessing founder resilience and long-term commitment to their business

When Not to Use

When the psychological wounds are too severe to allow for healthy business relationships or decision-making

Anti-Patterns to Avoid

Confusing general ambition with identity woundsOverlooking market dynamics for founder psychologyAssuming all psychological motivation is healthy

Example

An entrepreneur rejected by their peer group in college builds a massive company to prove their worth - the wound never fully heals but drives decades of success