My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Back to Beliefs
People will always talk to journalists if you understand their motivations
Evidence
Even hostile sources eventually open up when approached correctly - people want their story told, want recognition, want to settle scores, or want to be part of something bigger
Implication
No story is impossible to report if you're willing to invest the time to understand what each potential source wants and needs
Counter Belief
Some people genuinely want privacy and will never talk regardless of approach
Example Application
Spending weeks with Ross Ulbricht's ex-girlfriend to understand her perspective because she wanted closure and to be part of the historical record