My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Showmanship trumps perfect execution
Evidence
Shane Smith built Vice into billion-dollar brand through outrageous stories and personality despite business model flaws. Captured attention and investment through character rather than metrics.
Implication
Entrepreneurs should develop compelling personal narratives and memorable presentation styles. Boring competence may be less effective than interesting imperfection for attention and funding.
Counter Belief
Sustainable businesses require solid fundamentals over flashy presentation. Showmanship without substance eventually leads to failure as Vice demonstrates.
Example Application
When pitching investors or customers, focus on creating memorable interactions and stories rather than just presenting data and features. Develop personal brand that makes you stand out from competitors.