My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Back to Beliefs
Sales ability is the most valuable and transferable business skill
Evidence
Companies acquire businesses primarily for sales teams regardless of product quality
Implication
Focus on building and recruiting sales talent over product development in certain business phases
Counter Belief
Product-market fit and technical innovation drive business value
Example Application
Recruiting high-performing direct sales people from Cutco and training them for B2B enterprise sales