My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Back to Beliefs
Living life on your own terms is the most attractive trait for building influence
Evidence
Peter Levels has highest approval rating among entrepreneurs despite unconventional approach; people respond to authentic self-expression over polished marketing
Implication
Authenticity and personal freedom resonate more than credentials or traditional success markers when building audience
Counter Belief
Professional polish and credibility markers are necessary for business success and customer trust
Example Application
Build personal brand around what you genuinely enjoy rather than what you think will be most marketable or impressive