My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Back to Beliefs
Small differences compound into massive advantages
Evidence
0.1% flavor differences create distinct consumer preferences; small batch testing enabled faster iteration than large competitors
Implication
Focus on seemingly minor details that competitors can't easily replicate due to their scale or structure
Counter Belief
Only major innovations matter; minor optimizations are distraction from bigger picture
Example Application
Invest heavily in perfecting details that large competitors can't economically optimize due to their scale constraints