My First Million
The best business ideas come from noticing what's working and doing it better, faster, or for a different audience.
Back to Beliefs
The best product is just you pushed out to the world
Evidence
No one can compete with you at being you - your unique combination of experiences, tastes, opinions creates differentiation
Implication
Focus on authentic self-expression rather than trying to copy successful formats or creators
Counter Belief
Successful content follows proven formulas and templates that should be replicated
Example Application
Instead of copying popular YouTuber formats, content creator shares their specific obsessions, personal stories, and unique perspective on topics they genuinely care about.